Let data tell us which design is better ...
In today’s digital marketing, it is critical to have a compelling and impactful website. Whether people are looking for products or searching for services, websites provide them the first impression of your brand. When design a website, we need to consider user’s need and experience. This is where a data-driven design approach comes into play.
Why use a data-driven approach?
Implementing data-driven web design is essential for ensuring that your website effectively meets your user’s needs. It based on previous user’s web behavior data to understand user’s needs and pinpoint the poor performance elements. Data driven approach can make your user’s experience more engaging, more memorable and enjoyable.
We leverage data from historical web activities, search data, AB test tool data to help you understand your users in 360 degree and come up strategy to improve the performance and verify the improvement with data.
Website Design and Implementation
Are you thinking to build a website for your business? If you are overwhelmed with all the new technologies, Please let us know. We can help you design and implement your initial web site with WordPress. The service includes:
- Collect your needs
- Design the web structure
- Design web pages
- Test and launch web pages
- Optimize mobile usage
- Optimize SEO tags
- Build social links
- Build contact forms
Campaign Landing Page Design
Are you experiencing low click through rate from your campaign? Are you experiencing low conversion rate on your campaign landing page? Do you want to use data driven landing page design? We can help you:
- Understand your campaign traffic and pinpoint the issue
- Understand the user’s behavior on your landing page
- Test the effectiveness of the elements on your landing page
- Test the potential issue in the form submission process
- Setup effective campaign tracking and reporting
AB Test and customized online experience
Have you ever wonder which design version is better? Where should I put the “call to action” button? No worry. You are not along. A lot of users have the same questions. We can use the AB test tool to answer your questions with real-time reaction from users.
We can also analyze uses’ previous behavior and predict their preference and needs to customize user’s online experience. With this mechanism, we can customize special experience for each individual user which can significantly increased the engagement and conversion rate.